Align Technology is continuing to expand its partnership reach, this time with U.S. Ski & Snowboard, the Olympic national governing body of ski and snowboard sports in the U.S.
The multiyear, worldwide sponsorship includes creating original Invisalign branded content across social media channels and for the U.S. Ski & Snowboard website. U.S. Ski & Snowboard will launch a program for athletes to join the Invisalign Smile Squad, receive Invisalign treatment, and then share about it on social media.